Kids and adult fashion will soon be available from Wolf & Rita whose new SS18 collection is inspired by theAmerican artist Ed Ruscha.
The new collection states;
“The purity and freedom with which kids allow themselves to play, draw and imagine has always been admired and sought after as a recurring source of inspiration. For the SS18 collection, the team at Wolf & Rita looked at the work of the American artist Ed Ruscha. We were inspired by his paintings which often combine pure colours with a distinctive typeface and enigmatic and humorous messages. Ed Ruscha is a great example of an independent spirit who looks at the world with a simple but sharp look on its visual culture, much like children do. For this reason, Wolf&Rita presents a new collection full of strong colours and distinctive graphic patterns. This is what Ed Ruscha does, this is what children do.”
The adult selection is a small capsule but has a brilliant printed dress in a retro 50’s style for women and an equally cool printed Maxi Me Hawaiian shirt style for men.
Photos were taken at Casa Alves dos Santos, designed by Siza Vieira in 1968. Special thanks to Pedro Santos, Jorge and Margarida Santos.
Photography and Design Carlos Lobo, all rights reserved. Styling and Artistic Direction Deborah Sfez. Models; Afonso, Iris, Rita, Rodolfo and Sara
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