Pitti Bimbo 95 sneak peeks at kids fashion trends for summer 2023.
The world’s premier kids fashion fair, Pitti Bimbo has returned to its own stand alone dates following an online only offering during covid then by editions sharing grounds with the mens fair Pitti Uomo in Florence.
One of the pleasures of attending this fair is not only seeing many exhibitors and visitors from all over the globe but also it’s proximity to the wonderful city of Florence, just a short walk away from the show grounds of the Fortessa Da Basso.
Many Instagram opportunities are gratefully taken between the mini models on hand and the magnificent architecture. I’ve certainly missed my visits here as I know have many others.
This was obviously a reduced edition from the pre-covid era, however the many varieties of kids fashion buyer will have been satisfied as the exhibitors covered a wide ground from the perfection of the ceremony and occasion dresses on display in the section 100% Bambino to the modern stylish brands in the Apartment section, supported by the cool and sustainable in The Kid’s Lab.
Some of the best avante garde kidswear labels returned such as Raspberry Plum, Paade Mode, Anja Schwerbrock, Petite Amalie and Tia Cibani.
While the exquisite Italian style was represented by the return of Miss Blumarine.
In general trends are centred on romantic styles for girls and retro smart for boys.
For girls ruffles, big collar details, lots of lace trims and frills at necklines and shoulders are favoured, colours are bright or soft sorbets. Lilac, yellow, soft green, sky blue mix with bolder primaries. Cuts are easy to wear with loose skirts and relaxed shapes not following the body consciousness of current adult fashion.
Tie dye, fruity prints, florals, and retro inspirations are current. There is a move to interesting knitwear and rainbow stripes. Small animal cartoon style prints are still in style. In general not much has changed but there is a freshness to approach.
What is clear is that Kids fashion is back after an uncertain period and hopefully building on this summer the trade fairs can re-assert themselves as the best place to see and buy the new styles once more. Pitti Bimbo released statistics showing a very respectable 3,000 visitors came to this June edition.
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