Question Everything new kids fashion shoot for FW18 was shot by Leonie Freeman with a retro East End of London vibe.
Shot on the streets of Hoxton and styled by Becky Seager, the inspiration was from images of East End kids playing in the streets in post war London, being carefree and away from adult eyes with a touch of a modern day version of heroine ‘Annie’ from the 1982 movie.
Question Everything offers traditional hand smocked dresses in a huge choice of prints for girls age 0-9 years. For FW18 the baby collection offers pastel shades as well as darker autumn tones while the girls collection focuses on plaids, polka dots and winter florals.
Each Question Everything dress is ethically made by a local community of artisans in the Philippines where founder Angie Adams is originally from. A percentage of every sale goes to Childhood Asia, a charity which seeks to support and secure justice for street and working children in the Philippines.
Signature smocked dress style from Question Everything for FW18
New kids fashion shoot for Question Everything inspired by vintage East End photos
Annie the musical also inspired the Question Everything photo shoot by Leonie Freeman for FW18
Vintage street shots of kids playing inspired for the vintage kids fashion look of Question Everything
Mums who love traditional kids clothes will adore the Question Everything retro styling for girls fashion
The modern girl gang in Question Everything for kidswear winter 2018
The classic Question Everything style has a smocked bodice and a Peter Pan collar
Winter plaid checks at Question Everything for fall/winter 2018 girlswear
Photos by Leonie Freeman for Question Everything – all rights reserved. Styling by Becky Seager.
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