Classic sustainable kids knitwear by As We Grow is perfect for the new circular fashion economy.
This beautiful Icelandic based knitwear company has expanded from their initial sweater offering into a wider range of garments that share the classic with a modern touch aesthetic.
As We Grow is one of the most authentic, sustainable and “slow fashion” kids brands to emerge in the last few years.
The brand was founded after a loved knitted jumper was passed on from sibling to sibling and from friend to friend. The founders thought all clothing should be cherished, beautiful and well made to last.
Most of their garments are designed to be worn for more than just a year while also focused on the kind of sweater that can be passed down through the generations. A new small capsule collection for adults has now joined the As We Grow family.
The photos were taken in the most sustainable greenhouse in Iceland.
As We Grow from Iceland’s classic knit for summer 2019
