Tootsa MacGinty and Summer in the City, a unisex kids fashion collection for 2014, see them at Playtime New York - Smudgetikka
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Tootsa MacGinty and Summer in the City, a unisex kids fashion collection for 2014, see them at Playtime New York

Tootsa MacGinty is yet another of the British kids fashion labels venturing abroad for export sales this year. They will be exhibiting at Playtime New York running from August 3rd – 5th.

New York visitors should note that the brand prides itself on a unisex ethos where within reason individual items of clothing are worn by both boys and girls with ease. The theme of the summer 2014 collection is Summer in the City featuring graphic prints inspired by NYC, London, Barcelona, Rio and Paris. which debuted at Bubble London.

New for this season is a collaboration with six city themed embroidered patches created by artist Jennie Maizels, sold with all denim pieces which include a shirt, dungarees and dress. Designed to encourage a child’s creativity, the patches can be easily ironed on.

Key colours are coral, blush, seafoam, periwinkle and sunshine yellow in key with the more subdued bright tones we’ve seen elsewhere for summer 2014 kidswear. The NYC location shoot is below, Tootsa MacGinty is widely stocked in the UK, find them at John Lewis, Kidsen  amongst many other boutiques and online.

Tootsa MacGinty SS 2014 NYC inspired kids fashion, see them at Playtime New York.

Tootsa MacGinty SS 2014 NYC inspired kids fashion, see them at Playtime New York.

 

Tootsa MacGinty SS 2014 NYC inspired Summer in the City kids fashion collection

Tootsa MacGinty SS 2014 NYC inspired Summer in the City kids fashion collection

 

Tootsa MacGinty SS 2014 Summer in the City, funky kidswear with a unisex vibe.

Tootsa MacGinty SS 2014 Summer in the City, funky kidswear with a unisex vibe.

 

Tootsa MacGinty SS 2014 see it at Playtime New York Aug 3rd-5th 2013

Tootsa MacGinty SS 2014 see it at Playtime New York Aug 3rd-5th 2013

 

Tootsa MacGinty - Cool  NYC city inspired T-Shirt for kidswear summer 2014

Tootsa MacGinty – Cool NYC city inspired T-Shirt for kidswear summer 2014

 

Tootsa MacGinty SS 2014 great dip dye effect sweater for kidswear summer 2014

Tootsa MacGinty SS 2014 great dip dye effect sweater for kidswear summer 2014

 

Tootsa MacGinty SS 2014 toddler in the city,  NYC location shoot

Tootsa MacGinty SS 2014 toddler in the city, NYC location shoot

 

Tootsa MacGinty SS 2014 The denim jumpsuit is one of the pieces with the special patches supplied.

Tootsa MacGinty SS 2014 The denim jumpsuit is one of the pieces with the special patches supplied.

 

Tootsa MacGinty SS 2014 Easy to wear pieces from the collection to be shown at Playtime New York

Tootsa MacGinty SS 2014 Easy to wear pieces from the collection to be shown at Playtime New York

All photos by Tootsa MacGinty – all rights reserved

All posts copyright Smudgetikka – permission must be asked for reproduction 2009 – 2013

 

 

 

 

 

 

 

 

 

 

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