CIFF Kids lifestyle section expanded this year showing for the SS17 season. Lifestyle has been expanding in the same way as the kids fashion business but not as fast so there is still a bit of room for new brands.
Many fashion labels are looking now to expand their collections into lifestyle as well, the big example here is the Scandi brand Soft Gallery who have a large bedding and nightwear collection which complements the kids fashion line.
Some motifs are seen a lot such as the cloud and raindrop baby mobile but top brands are expanding into beautiful swans or fabric wrapped balloon mobiles. Prints are small and delicate as befits the baby age on the whole with Liberty or own designed styles.
Cutlery, porcelain and lighting all have been given a modern makeover and lines that started with lifestyle product are adding baby fashion too.

Beautiful swan baby mobile from CamCam Copenhagen, the label set up by an ex architect

Sweet Advent Calendar and Christmas stockings from the brilliant F/BEL\B at CIFF Kids lifestyle

An expanded range from Ferm Living at CIFF Kids new styles in stock from September

Beautiful delicate baby soft book from Klongers Slojd

Delicate balloon mobile from Petite Legarth at CIFF Kids

Petite Legarth also have a sweet baby clothing collection for spring 2017

A very modern dollshouse new at Ferm Living for the autumn

Soft Gallery’s distinctive prints for their lifestyle collection at CIFF Kids

Sweet cushions from Roommate at CIFF Kids lifestyle section

The popular cloud mobile and baby lullaby cot decorations from F/BEL\B
All photos by Smudgetikka – all rights reserved
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