For spring 2017 Velveteen introduces a Gaucho inspired kids collection together with a women’s line for the first time.
The cowboy chic range includes prairie girl checks and maxi dresses with frills, earthy tones and flashes of gold including gold embroidery on leather accessories.
Founded by Laura Egloff in 2012 with just childrenswear, Velveteen is now a regular exhibitor at the trade shows and sells in more than 20 countries worldwide and across more than 100 points of sale.
Laura’s well travelled lifestyle reflects in the wearability of the collection and easy to travel pieces, born in California she lived in New York before settling in Hong Kong for the last 12 years with her Swiss husband and two small children.

Prairie girl ruffles for Velveteen spring 2017 kids fashion

Gaucho inspired kids fashion at Velveteen for summer 2017

Cowgirl chic at Velveteen SS17

Prairie maxi dress by Velveteen for both girlswear and womenswear summer 2017

Prairie checked dress and tassel decoration at Velveteen for summer 2017

Gold embellishment on the yoke line for girls dresses at Velveteen spring 2017 kids fashion now in ladies sizes too.

Earthy colour at Velveteen for summer 2017 kidswear

Gingham and lace for easy cowgirl dressing at Velveteen summer 2017 girls fashion

Cowgirl frills at Velveteen for spring/summer 2017
All photos from Velveteen – all rights reserved
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