Spring style is ready at Kidswear Collective the preloved site that features kids designer labels the second time around.
Fashion brands featured for SS22 include Stella McCartney, Marni, Dior, Zimmerman, Monnalisa and other quality labels such as Bleu Comme Gris and Coco au Lait.
Many items have come from influencer families and are barely worn. Kidswear Collective was one of the first sites launched into the pre-loved, recycled area and has excellent connections for sourcing resale kids fashion and excess stock from premium brands.
Founder Shoshana Kazab is an industry veteran with great connections. Her collaborations aim to support the re-use, sustainability and the circularity of fashion. A minimum of 2.5% of all sale proceeds are donated to the NSPCC.
Not only is this an economical way to dress kids in a cool vibe, the quality of the brand fashion is such that you can then resale again when your child has outgrown for a fully circular sustainable approach.
I featured the winter selection here and there will still be some late winter buys available if the kids have had a sudden growth spurt!
This cool new shoot was photographed by Ulla Nyeman with art direction and styling by Tracey Jacob and hair / make up by Jo Gillingwater.
All photos by Ulla Nyeman, Art Direction and Styling by Tracey Jacob, Hair and Make up by Jo Gillingwater
Video by Rowan Halford
Posts copyright Smudgetikka – No reproduction without permission 2009-2022