New kids fashion brand Strawberries and Cream launches with a capsule collection for the Christmas season.
This brand new baby and kids fashion label was founded by fashion insider Ingrid Lewis who was born in Barcelona and moved to London to work in fashion.
Having studied fashion, design, marketing and commercial management, she also studied photography with well known fashion photographer David Montgomery.
Ingrid has many years of experience in fashion; she has designed childrenswear, womenswear, swimwear, lingerie, bags and accessories; but above all, she really enjoys designing and making childrenswear.
Her passion comes from her grandmother, who used to make clothes for her nine children, and later on for her grandchildren.
Strawberries and Cream is a British luxury baby and girls fashion brand from 3-6m to 6 years, which is launching with a capsule collection this Christmas, ahead of the brand’s main launch for SS21. Prices start from £45.
The brand will feature small, timeless collections using the finest fabrics made by artisan and specialised weavers that are designed to be treasured.
Commenting on the design process Ingrid says: “First we imagine a story and from there we choose our prints, create the embroideries – selecting the best organza, silk, cotton, tulle and ribbons – with everything ending at the hands of our local expert seamstresses and craftsmen who use traditional techniques to turn magic into reality in each of our garments.”
The Christmas capsule consists of a vintage style baby collection in soft cord, a baby cord signature dress ‘Popcorn’ in pink, green and lemon and sparkling party and special occasion dresses for the Holiday period.
A beautiful frilled cape can be adding to all the outfits for a perfect top for all those distant relatives Zoom get togethers!
