A sneak peek today at SS17 kidswear from WAWA, a new kids brand showing at CIFF Kids trade fair this week.
The show opens on Wednesday the 10th August and runs for 3 days in Copenhagen. In its new home in the Forum exhibition space the fair has been really developing, adding a new interiors section and increasing its visitor numbers.
WAWA are onto their second collection with AW16 just launched online, there’s a sneak peek at Summer 17 and a few select shots from the autumn collection below. The label was established in 2015 in Copenhagen, Denmark, and is co-founded by Johanna Topooco, Sofie Ladegaard and Amanda Hestehave.
They describe the new collection as “flowers and fruits combining a wannabe-tough attitude of the early 1990s with a laid back flower power casualness of the 1960s as if Dr. Alban and the Mamas & Papas met in a jam session in the middle of a puppy rose field. When nature dresses up flowers pop out and while spring becomes summer fruits will slowly ripen. Therefore the WAWA spring/summer collection 2017 is called Flowers and Fruits”
The winter collection is titled Urban Indian and is a accolade to Multiculturism, Johanna’s father is originally from Bolivia and walks the streets of Copenhagen with her 4 yr old son with a feather in the band of his wide brimmed hat. All the collection is GOTS certified.
WAWA fall/winter 2016 kids fashion with a nod to multiculturism
New kids brand WAWA features distinctive prints for autumn/winter 2016
Cycles are such a part of urban Danish life no wonder WAWA have used them as inspiration for kids fashion fall 2016
Dark denim shirt by WAWA for winter 29016 boyswear
Fruits and flowers inspired WAWA for summer 2916 kids fashion from Denmark
Bold stripes for summer 2017 from WAWA who will be at CIFF Kids this week in Copenhagen
Fruits and Flowers collection from WAWA for SS17 showing at CIFF Kids from the 10th August
All photos WAWA / Amanda Hestehave – all rights reserved
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