Mainio family style for spring is graphic and bold with black and white checks in sizes from baby to adult and bold yellow and turquoise for kids styles in between.
The collection is titled Comics, the theme dresses children as the characters of their own stories and urges them to create adventures stressing the importance of having fun, laughter, making friends, exploring and running wild which are of course all imperative to being a great superhero.
Comics is made up of bold and bright colours, patterns and prints, with monochrome styles dotted throughout. Prints have names like Frame (the checks obvs!) Sketchbook, Scratch and Motion all with a comic book feel.
The Mainio style is for up to date and laid back style that parents appreciate as well as their kids with a desire for weird colour combinations. The clothes are everyday wear, comfortable and easy to maintain, made from GOTS organic cotton and certified organic dyes.

Mainio monochrome graphic prints for kidswear spring 2017

Mainio family style with a capsule adult collection for spring 2017 and minime kids

Looking just like a comic sketch, girlswear at Mainio for spring 2017

Superhero jumpsuit at Mainio girlswear for summer 2017

Unusual colour combinations are a feature of Mainio kids clothing

Loving the green hair against the monochrome clothing from Mainio!

Boys share colours and prints with the girls at Mainio kids fashion spring 2017

Mainio family style doesn’t miss out the dads either for summer 2017
All photos from Mainio – all rights reserved
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