Cool blue fashion at Loud Apparel SS22 kidswear with a white palette base and a theme print of laughter and sunbeams to brighten us all up after this miserable winter.
Shot by Ulla Nyeman with Art Direction and styling by Tracey Jacob.
The Loud Apparel collection uses ric-rac embroideries, checkerboard pattern, big collar details, sky blue cloud prints and ruffled and tiered volume for the summer of 2022 children’s fashion.
Fabrics include cotton and terry towelling, sporty urban styling is combined with feminine touches in tired skirts and sleeves and fancy collars.
Laughter and Sunbeam print at Loud Apparel for kids fashion SS22
Checkerboard patterns at Loud Apparel for summer 2022 kidswear
Cool blue fashion at Loud Apparel for SS22 kidswear
Monochrome is a key signature of Loud Apparel and each season sees a new colour accent added
Cloud sky print at Loud Apparel kids fashion SS22
Eyes right at Loud Apparel for summer 2022 kidswear fashion trends
Sporty urban kidswear is a key style signature at Loud Apparel
Towelling is used for sporty combinations in sky blue at Loud Apparel this season
All photos by Ulla Nyeman for Loud Apparel – all rights reserved
Art Direction and styling by Tracey Jacob, Hair and make up by Jo Gillingwater.