A scorching hot Pitti Bimbo greeted visitors this season, appropriate for the summer 2013 children’s fashion trends we were viewing but hardly the most comfortable temperature to work in with readings at around 40 degrees most days. Still it was a pleasure not to have to think about rain after this summer’s wash out in the UK!
An opening tableaux of scarecrows decorating the main concourse lurched over the fair in a strong graphic display against the bright blue sky but provided little clues to the kidswear trends apart from the odd touch of floral print.
This was a season for florals, neon and lace for the girls, primaries, ikat prints, graphic T-shirts and preppie linens for the boys. Two of the best shows were Monnalisa and Twin-Set Girl. Monnalisa took us to the touristico favourite Piazzale Michelangelo where a circular middle section to the catwalk proved useful to screen the Italy v Germany Euro 2012 match and which opened at half time for the fashion show with a good mood all round as Italy were 2-0 up.
Twin-Set Girl plumped for a white curtained interior room within a room catwalk with no stage and children who zoomed at speed amongst the audience, cast in a light that exaggerated flouro shades. The kids all had neon pink lined eyes and rosy cheeks and easy to wear but beautiful silk and fine cotton layered clothing. Il Gufo also had a stunning show with a catwalk lined with herbs and a finale where hundreds of paper butterflies fell from the ceiling.
More reports coming later this week on the trends at Pitti Bimbo 75 edition.
Scarecrows against the bright Florentine sky greeted visitors to the Pitti Bimbo 75 trade fair
Colours of the season from Il Gufo for children's fashion summer 2013
Floral structured dress at Monnalisa for girls fashion summer 2013
Inside the white circle, models at the Monnalisa show for kids fashion summer 2013
Outside the white circle at Monnalisa - Mario Balotelli scores for Italy in Euro 2012
Love the glittered catwalk at Monnalisa fashion show for spring 2013!
Backstage at Il Gufo classic stripes for summer 2013 childrenswear
So sweet, two of the youngest catwalk models at Fun & Fun Girl fashion show, kidswear summer 2013 at Pitti Bimbo 75 in Florence
Supercool Spiderman slippers for men at Luisa Via Roma where Simonetta held a drinks reception - Pitti Bimbo 75
Twin-Set Girl, flouro eye make up and touches of neon throughout the collection for summer 2013
Sweet floral headbands at Twin-Set Girl for summer 2013 children's fashion
Fan pleating is a big trend for girls dresses and skirts for summer 2013, here at Il Gufo
Joy at Il Gufo's summer 2013 show finale as the children play with hundreds of paper butterflies released from the roof.
All photography by Smudgetikka – all rights reserved
All posts copyright Smudgetikka – permission must be asked for reproduction 2009 – 2012