Another busy Bubble London kids trade fair, especially on the Sunday which I didn’t make it to for the opening day with visitors coming from other European countries as well as the UK. One exhibitor remarked on having met a Turkish customer which had surprised her.
The fair remains a warren of stands at times, within which there sometimes seems to be a bit of a Dr Who timewarp thingy going on with a sudden turn resulting in a feeling you have been warped back 15 years from the current day but the market needs a wide range to cater for all the little children’s boutiques stretched throughout the UK not just London centric tastes so isn’t especially damaged by this.
An increasing number of Scandinavian exhibitors are present which is good to see as their offerings are alway’s good quality and either trend led or quirky and well made.
One of the strongest trends to emerge from the UK exhibitors is a novel take on tailoring with coats and jackets either styled as capes or with yoked and flap shoulder details or curved and detailed pockets and unusual button tabs and fastenings.
There was a wide mix of colour palettes but tending towards the muted more than the brights seen in Paris and with subtler prints, plenty of knitted coats and dresses too and a good selection of ethical brands.
Fun stand from the winners of Stand Out Stand at Bubble London Little Esop from New York
Caped wool jacket from Hucklebones for winter 2011 at Bubble London
Cape collared jacket by Jake and Maya at Bubble London
Unusual pocket details from No Added Sugar children's coat for winter 2011
Wide collared coat by K for Keeps, a newcomer to Bubble for winter 2011
Gold sequin vintage look dress for girls by Burgs at Bubble London for winter 2011
Quirky fun fur and T-shirt graphic from Mini Rodini for winter 2011
Muted colorways and leopard layers for the ever popular tutu's at Angels Face
Novel display of fabric selection at Christina Rohde
Nordic pattern printed fleece at Boys & Girls kidswear for winter 2011
Desirable pattern knit hat and neck collar from Swedish brand Rockefella
Great selection of toys and knit pieces from everybodies fav brand Lucky Boy Sunday
Cool studded kids boots by Ash Kids with buckled and chain decorated versions too
Tyrol tapestry girls hair bows from Iwanit from New York at Bubble London
Sadly not for sale but how cute are these display dolls?
For those that didn’t make it to Bubble London this time there is a breakaway group exhibiting in Manchester called The Rebel Show between the 5th and 7th February at The Place Hotel featuring a lot of the more fashion orientated brands from Bubble London. There is also a London showroom, The Rebel Showroom London which will be open between the 16th February and the 12th March at Europa Studios in NW10.
All photos by Smudgetikka – all rights reserved