Johnnie b Archives - Smudgetikka
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Mini Boden goes Maritime and Botanical for spring 2017
Mini Boden and Boden mainline press show yesterday showed off their new themes for spring 2017. Most of the new collection for kidswear was inspired by everything Maritime with references to insignia and detailing from the Napoleonic era to include a brocaded jacket and embroidered medals on a boys shirt. There is also a fun air/sea rescue print which is unisex, a first for the Mini Boden collection and seen in a ...
Boden shows off Christmas goodies, Mini Boden toy soldiers
Boden showed us Christmas goodies today kicking off two weeks of Christmas previews. The Mini Boden toy soldier pieces were a favourite of mine. I know it seems a bit mad but traditionally for journalists on fashion and lifestyle titles this is where it all begins! Mini Boden and Johnnie B are crossing over ages to be closer together in the two ranges they cover with Johnnie B dropping its age ...
Garden inspiration at Mini Boden kidswear for spring 2015
The Boden press day for spring/summer 2015 yesterday was a garden themed extravaganza which included an open shed Marni style with displays inside, blooms which could be sent from the show courtesy of Bloom and Wild and plenty of floral prints in all the collections from Mini Boden kidswear to adults. There are some very cute new prints in the children’s collection and a particularly ...
Boden shows off Mini Boden and Johnnie B at their fall / winter 2013 press preview
I am so impressed with the effort that Boden go to for their bi-annual press shows, this one for fall 2013 featured a display of sock monkeys, sewn from Boden socks by the staff in dozens of variations. The display was backed up with giant wall posters which had a massive impact at entire wall sizes and the kids clothing ranges had plenty of new prints and styles ...
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