I am so impressed with the effort that Boden go to for their bi-annual press shows, this one for fall 2013 featured a display of sock monkeys, sewn from Boden socks by the staff in dozens of variations.
The display was backed up with giant wall posters which had a massive impact at entire wall sizes and the kids clothing ranges had plenty of new prints and styles to keep those who have been critical about the company’s reliance on key staples happy.
For girls there is a retro feel with lots of pretty print dresses and skirts in unique textiles and also some Tromph L’oeil dresses which seem to be shaping up into a trend for this coming winter.
For boys there is a new emphasis on variations of shirting, a simple blue blazer jacket and a fun Scottie intarsia sweater.
Mini Boden sock range in a sock monkey display sewn by staff members at the fall 2013 preview.
Retro print dress styles against giant wall posters at Mini Boden fall 2013 preview day.
The baby closet and giant poster featuring the Scottie dog intarsia sweater at Mini Boden for fall 2013
Fantastic zebra print sneakers for girls at Mini Boden preview for winter 2013
Great colour combination for this boys scarf and hat set at Mini Boden winter 2013 preview.
Sweet baby bib selection at Mini Boden for fall 2013
Lovely vintage look village print from the retro range at Mini Boden kids for winter 2013
Tromph l’oeil military dress at Mini Boden for girlswear winter 2013
Classic 50′s retro rose print for a cute girls dress at Mini Boden fall / winter 2013
Vibrant applique skirt for fall 2013 from Mini Boden preview day
Hand knitted creatures from Louise Walker on display at Boden winter 2013 press day
The schoolroom set up at Mini Boden UK press day for fall 2013
The girls party section for holiday 2013 at Mini Boden, spotted taffeta, frilled silky dresses, layered georgette and glitter shoes.
At Johnnie B, brilliant leopard bootees and sharp wool checks for teen spirit lovers fall 2013
A vintage cushion is the inspiration for a guardsman print in the Johnnie B girls teen collection at Boden
The guardsman print as a dress at Johnnie B for Boden winter 2013
Monochrome dressing for winter 2013 featuring the teen winners of the Johnnie B find a model competition at Boden UK
All photos by Smudgetikka – all rights reserved
All posts copyright Smudgetikka – permission must be asked for reproduction 2009 – 2013