Thanks to the Arts blog Chicqero for alerting me to this brilliant project by Korean photographer JeongMee Yoon exploring the gender preferences for the colours pink and blue.
It began when his daughter started to only want to wear pink clothes and play with pink toys at 5 years old, he discovered the universal truth that no matter what their ethnicity so did many other girls and boys only wanted or preferred blue and so began the project in 2005 which is still ongoing today.
The pictures are an amazing exploration of what is available in today’s world and not only show the gender colour preference but just how many things today’s consumerist children acquire in their young lives.
Copyright and Photo license @ JeongMee Yoon – all rights reserved













